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Hiring for General Manager fmcg co. in Delhi/NCR, Mumbai for Exp. 10 - 15 yrs at Paromita Dutta.,Kol (Job in Kolkata)

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Job Description:Design, implement and facilitate annual Sales & amp amp marketing plan for the organization. Support and facilitate development and implementation of Sales & amp amp marketing plans. Plan and administer the companys Marketing budget and keep cost control. Translate visions into a local market context, plan practical activity and make sure those plans are executed flawlessly. Create exciting and compelling visions for the brands and develop plans across the full marketing mix. It includes brand communications, innovation and channel-specific propositions. Customize materials according to specific market or customer requirements. Develop promotion materials and distribution. A large part of this role will be focused on unlocking new business opportunities, to accelerate growth. Plan and initiate internal workshops to train the sales & amp amp marketing team. Experience with bringing new innovations to launch, from concept to market readiness. Responsible for public relation efforts. Market Information - MIS CSR Activities for increasing Brand Image. Competitor Information & amp amp Activities. Target Group for Product & amp amp Acceptability. Customer/Retailer/Distributor meets/Incentive/Gifts - promotional activities Organizing complete set up in case of client group meeting foreign travel. Connection with external vendors and consultants. Build and develop a marketing team which is competent, commercially astute, dedicated and efficient. Focus on increase new customers and retain the existing club customers / Dealers. Periodical SWOT Analysis to improve the performances Manage day to day activity with PR, Media, Press and marketing communication agencies. Focus on the Branding principles and tactics through multimedia and advertisements. Accountability for marketing and branding activities and facilitator for Top Line and Bottom line brand performance. Prepare and update brand/product strategic guidelines to provide brand information to operational marketing teams. Collaborate with markets and regions to validate forecasts. Knowledge of procedures and marketing mix elements that drive increase in volume and brand equity. Any other assigned task by management to enhance the business performance


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Posted on: Saturday, 13 January, 2018  09:10
Expires On: Tuesday, 03 April, 2018  18:30

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