Hiring for Global Head - Product Marketing - Online/internet - Iim/isb/xim in Chennai, for Exp. 5 - (Chennai Job)
(Not Shown) (Please mention IndiaDynamics.com when contacting)
Job Description:KRA & amp amp job responsibilities: The product marketing team at Company is at the center of all the marketing efforts. Broadly, product marketers are responsible for reaching hundreds of millions of potential customers and telling them the story of how Company can help their business perform better. Product Marketers break down Company' s core vision into actionable campaigns & amp amp projects and execute them to the best extent possible. A typical day could involve all or some of these: Create compelling stories around Company products and educate potential users about benefits. Choose the best vehicles to deliver each story and execute to attain maximum impact. Engage influencers in meaningful debates surrounding the various problems that the software solves. Develop methods for existing customers to understand the products better. Understand and monitor the markets in which Company products compete, the end user experience and real-world problems. Use your convictions to help product management teams build better products and improve existing features. A successful applicant will have these traits: Strongly preferred - Prior demonstrable experience of 9 to 11 years in product marketing or digital marketing. Ability to strategise and create content relevant to a specific audience.Entrepreneurial thinking and the ability to act effectively with high-level direction.Passionate about helping small businesses. A self-starter and a go-getter. Skills Required : Product Strategy, Entrepreneurship, Website Optimization, Product Marketing, Digital Marketing, end user experience .