Hiring for Growth Marketing Manager in Bengaluru/Bangalore, for Exp. 2 - 4 yrs at Avaamo - Startup., (Job in Kolkata)
(Not Shown) (Please mention IndiaDynamics.com when contacting)
Job Description:Job Description We are looking for a hands-on marketing manager who will be primarily responsible for driving growth for Avaamo through digital and event marketing. This role will report directly into the VP of Product and Marketing. Responsibilities: Drive demand generation with email marketing campaigns and landing page optimization Drive outbound campaigns using SEM (AdWords) and retargeting. Eventually, this will include broader media planning across social and mobile ad networks and will require working with an established demand side platform (DSP). Drive inbound marketing by conceptualizing and executing SEO projects this work will be a mix of hands-on website optimization, backlink generation, and content syndication. Create new content for the Avaamo blog and social network pages (Twitter, Facebook, LinkedIn, Quora, Instagram). Create and execute viral contests/campaigns across multiple social networks Drive user engagement using in-app messaging and push notifications Create and execute guerilla marketing tactics at tech meetups, local events, and industry conferences. Analyze and report impact of each growth activity on number of app installs and app awareness.